Social media, content, PR, sales consultant @ Healthy Startups
Don't think for a second that I give a f___ about (insert cause here). I've just found a way to make a lot of money.
I once overheard those words spoken by someone from a PR agency that specialised in developing and implementing healthcare campaigns. This agency ran campaigns that help to raise money for healthcare research (I really can't say any more than that, so don't ask any questions).
When I heard those words, I felt sick to the stomach. Don't mistake me for some sort of kumbaya singing hippie! I am very focused on earning money, but I believe in doing so ethically and I believe that it is fine to earn money by helping others and by doing something that you love. In fact, the concept of 'do what you love' led me to launching Healthy Startups.
Do I really have to care to win?
It's ultimately up to you. I can't tell you what to do. I'm sure I could make a lot more money consulting to mining companies or supermarket chains, but I don't really care whether they succeed or not.
There are a whole number of reasons why I love, and care about, working in healthcare communications and social media and if you have been following this blog, I don't need to explain them to you. The truth is that there is a lot of money in healthcare and there is a lot of money to be made consulting to medical clinics, pharmaceutical companies, startups, hospitals, research organisations, patient groups (and more). Again, I don't believe there is anything wrong with making money.
I have a heart condition. My own experiences in healthcare motivated me to pursue a career in healthcare PR, and ultimately to work with startups and on social media in healthcare. I love what I do and I'm proud to give a f___ about it!
* apologies to FCUK for using their logo in this post.