Contact or Follow Healthy Startups







« Startup provides 24 hour access to a doctor | Main | Wellness app helps users to transform their lives, one step at a time »

100 trends that will change healthcare in 2013



Jason Berek-Lewis Founder, Healthy Startups 





1 The rise of healthy cyborgs
2 Health app developers go Android first
3 Ambient social networking
4 Health on every screen
5 The internet of things
6 Quantified self goes mainstream
7 Health apps that are not health apps
8 Google Now
9 UI and UX are the new brand differentiation across the whole healthcare experience
10 Context and the adaptive web
11 Healthcare startup clones
12 Mhealth becomes location aware
13 Content creation and curation
14 Seniors become the big healthcare disruptors
15 Medicine without borders
16 Google+ dominates
17 3D printing of tissues, medicines/vaccines, simple medical tools/ devices
18 Massive data
19 Stand up desks
20 Stress monitoring apps
21 Virtual medical tourism
22 Trust ratings
23 Healthcare in a box
24 Smart clothing
25 African startups
26 Apps are the new medicine
27 Wearable tech/ flexible screens
28 Thin is in
29 Health goes green
30 Mobile health clinics
31 The emergence of wellness clinics
32 It's all about nurses
33 China and India
34 The health graph
35 Startups
36 Health maps
37 Patient broadcasters
38 Intrapreneurs
39 Evangelists
40 Call centre medicine
41 Medical tourism
42 The end of privacy
43 Gamification
44 Online patient support groups
45 Less email
47 iPads in the surgery/ waiting room
48 Analytics everywhere
49 Viral video public health campaigns
50 Virtual assistants
51 Governments look to startups
52 Crowd funding for healthcare
53 Genetic medicine
54 Children are cyborgs
55 Constant Connection Conditions
56 Biotechnology
57 Celebrity angel investors
58 Hospital YouTube Networks
59 Tricorders are real
60 911 Skype/ video calls
61 Memory augmentation
62 Exoskeletons help the paralysed to walk
63 Flexible screens/ devices
64 Digital depression
65 $50 smart phones and $75 tablets - Android dominates the market
66 Online booking for medical appointments
67 The blossoming affair between healthcare/ Silicon Valley 
68 Personally Controlled Electronic Health Records go mainstream
69 Augmented reality and Google Glass
70 In car health
71 Diagnosis via smartphone camera
72 Facebook ads
73 Women lead the healthcare startup revolution
74 Hospitals are the new health startup incubators
75 The interest graph, the knowledge graph and the health graph
76 Photo blogging
77 Push notifications on your smartphone
78 Startups will pay patients to be healthy
79 Tobacco companies market virtual 'healthy' cigarettes
80 Robots as surgeons
81 Startups disrupt medical hardware
82 Microsoft, Google, Apple or Facebook make a big push in mhealth and/ or start acquihiring health startups
83 More doctors, nurses and healthcare workers leave the health system to become entrepreneurs
84 International standards for mHealth
85 University/ College degrees in Digital Medicine
86 Crowd sourced cures
87 Home/ self monitoring
88 Disease specific social networks
89 Doctors are the new search engines
90 iPad guided surgery
91 Health insurer branded Android phones and tablets come preloaded with health apps
92 mHealth inches closer to being a $10 billion+ opportunity
93 Baby Boomers are the new healthcare disruptors
94 Owning your own DNA
95 Workplace wellness programs
96 Entrepreneurs and startups move into aged care
97 .com becomes .yournamehere and changes online healthcare marketing
98 NFC and tap to share apps for exchanging health information and paying for healthcare services
99 Personalised medicine
100 Habit, not monetization, is the number 1 challenge for healthcare entrepreneurs and platform/ app developers

Which trends do you think will shape 2013? Please share your thoughts in the comments below, or you could write a short post for our Startup Blog. If you are interested in contributing to the site, email me on jason AT healthystartups DOT com

Also see The Rise of Healthy Cyborgs 

Also see The Sick Cyborg epidemic 

Reader Comments (8)

Android users finally getting some love I hope. Most of all the consumer health apps are for iOS. Some very interesting trends that I hope come to fruition.

January 9, 2013 | Unregistered CommenterOmar Fernandez

Hi Omar, Thanks for the comment here and for your support on Twitter.

I believe the weight of numbers will push developers to work on health apps for Android - or at the very least to develop platform agnostic apps in HTML 5 that can be published in the Apple iTunes Store and the Google Play Store.

It's going to be a hugely interesting year in health tech!

January 9, 2013 | Registered CommenterJason Berek-Lewis

Really interesting list. Some seem a little further out though. Tricorder is real, in 2013? When does the XPrize for that end? Also, I love Google+ but dominates?? Generally though, love this list. Really fun and thought provoking!

January 10, 2013 | Unregistered CommenterMarshall Kirkpatrick

Hi Marshall, I wanted the list to have some 'push' predictions, because I believe health tech is moving so fast that ambition can become reality. Startups are key to making innovation on this scale (seem) possible. Re the Tricorder - a startup is building it already see:

January 10, 2013 | Registered CommenterJason Berek-Lewis

Great piece Jason. This are great forms of social media that doctors can adopt in this year to facilitate marketing of their medical services.

Erick kinuthia

March 13, 2013 | Unregistered CommenterErick kinuthia

Thanks Erick, Social media is driving changes to medical marketing at the speed of light. It's going to be so interesting to see this evolve over 2013.

March 14, 2013 | Registered CommenterJason Berek-Lewis

Great list Jason!

Thanks Marie!

March 28, 2013 | Unregistered CommenterJason Berek-Lewis

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>